Main Street Strengthens Vicksburg!

Main Street Benefits

• An economic development tool

• Takes risk out of investing in a community

• The goals are the same as economic development

• Creates more jobs

• Enhances quality of life

• Increases wealth to private sector

• Increases revenues to municipalities and counties

Four-Point Approach

Organization: The organizational elements bring together the public sector, private groups and individual citizens with coordination by a paid program manager to work more effectively in the downtown, and surrounding areas.

Promotion: By promoting the downtown in a positive manner, a community can begin to focus on downtown as a source of pride, social activity and economic development potential. This involves enhancing the image and changing attitudes.

Design: Utilizing appropriate design concepts, the visual quality of the downtown buildings, signs, window displays, landscaping and environment is enhanced. The appearance of a community is crucial to its marketability.

Economic Restructuring: This element involves assessing and strengthening economic assets in the downtown business community. Main Street enhances customer attraction by developing ways to upgrade and expand existing businesses and creating an environment that will attract new ones to strengthen the mix.